For brands: setting a challenge theme can attract target customers who identify with your brand values to take action, and you can also design steps that let customers experience your product, achieving a customer-education goal. When customers photograph their completed tasks, it reinforces their sense of accomplishment and makes them more motivated to share the experience with friends.

For physical venues and event organizers: designing a task theme can guide visitors to quickly discover key features or highlights of a space, and capturing and sharing photos boosts social media exposure and promotion.

Everything from the main visual to the task display style can be customized, brand elements can be added, and you can even decide whether each task has a guide button or not.
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You can set a Participation Reward and multiple Milestone Rewards, each paired with one of six prize-matching games, and top it off with a grand prize draw! Designing the promo so participation earns a basic prize and completing tasks unlocks milestone rewards keeps players motivated to finish the challenges you've designed, deepening their brand experience.
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[Scenario 1] Promoting an in-person venue or event
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Guide visitors to explore different interactive elements or displays at a physical venue or exhibition, and have them photograph the scene to share with friends, promoting the venue or event

[Scenario 2] Attracting a target audience that identifies with your brand

Theme-based challenges tied to your brand values inspire fans who share your values to post visual proof of taking action, rallying even more peers to join in

[Scenario 3] Creating an interactive first-use product experience
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For products that take some time to learn, design a progressive usage flow that guides new customers to learn the product, creating an enjoyable, rewarding onboarding experience